Starbuck’s Shuttering of La Boulange stores in SF Bay Area No Surprise
The $100 million acquisition now looks so clearly what many expected from the start. That the coffee giant cared less about anything La Boulange offered than a brand name and a bit of added cache to the chain’s superbly boring pastries and fresh food. Today they have a new brand, but the products are as […]
New York Times On Clorox Green Works
Maybe once again we expect too much from the media. But it seems like common sense that a piece in in today’s New York Times in a section called Greening Business discussing Clorox’ new Green Works line of soap and cleansers, would have to devote more than just give a mere passing mention to the company that started it […]
Clorox Goes Natural with Burt’s Bees and Green Works
NBN has had more than a few friends buried deep in Excel spreadsheets at Clorox Headquarters in Oakland, California and based on their experience we think that the November 2007 addition of Burt’s Bees to their lineup will do well. Everywhere we turn, there’s another Burt’s Bees display. The bigger question is, how long can […]