Thoughts on Fair Trade Day
If you’re not aware of the growing social movement to create market-based approaches to reducing poverty throughout the globe take a look at Transfair to learn more. For information on where to purchase fair traded products such as coffee, tea, rice, sugar, cacao, fruit and flowers that guarantee fair prices to the farmers and their families search here for […]
Scouting Report From Whole Foods London
Though modest as websites go, we have our ways and recently we sent our overseas correspondent to scout out the new Whole Foods behemoth on posh Kensington High. She lives just a few blocks away, is wealthy and loves good, fresh quality foods. Most of the time she’s at the country house in Staffordshire. She […]
Is It Us or Does The New York Times Jane Brody Need to Calm the Hell Down
We’ve spent nearly a month trying to sort out what in the world Jane Brody was thinking when the otherwise thoughtful health columnist for the less and less venerable New York Times (come on folks William Kristol is on their Op Ed page these days) and we finally figured she must be so frightened about […]
Bodycare Claims Heat Up as Dr. Bronners Sues Hain, Others. We Need a Drink.
The natural products industry’s version of the WWF Smackdown has gotten a start this spring as a lawsuit by Dr. Bronner’s Magic Soaps and a counter suit from French organic certifier EcoCert have landed in San Francisco’s Superior Court. Bronner’s lawsuit charges that Avalon Organics, Jason Natural Products, Nature’s Gate, Ikove, Aveda, Juice Beauty, Head […]
Simple and Concise: Dont Stop Taking Your Vitamins
We cringed yet again upon reading this story from the Washington Post unintelligently recounting studies about the value of vitamins. Lately we’ve been cringing so much., as more and more health writers scribe uniformed articles about the value of vitamins, that we’re worried that our blood pressure might get higher than the crowd at a Grateful Dead […]
Domaine Carneros Comes Out of the Closet, Becomes First U.S. Certified Organic Sparkling Winery
California’s Domaine Carneros winery received its organic certification this April becoming the first certified organic sparkling winery in the U.S. Carneros, founded in 1987 by Claude Taittinger of the famed Champagne Taittinger, has long used sustainable methods since its inception. The winery eliminated use of chemical insectides in the early 1990’s, followed a few years […]
Are Supermarkets PR Teams More Suspicious Than CIA Agents Living in Afghanistan?
Whole Foods, like most supermarkets, has a policy of not talking to trade publications. Clearly there’s a good reason for this. Slow-margin industries need to maintain their proprietary advantages as much as possible. In addition, you can save your corporate communications peeps a lot of work if you only return phone calls to the folks […]
Soda Club Home Soda Maker Stands Out in a Greenwashed World
These days, every PR person has a client that is going green. Whether it’s a corporate law firm or a leaf blower maker, they bombard NBN with so many emails touting their earth-saving innovations that you’d think that polar bears were dancing in the Arctic Circle celebrating the end of global warming. Well, recently amidst […]
Pom Wonderful Brings Antioxidant Power to the Toilet Bowl
Not too long ago, the only people who ever bought pomegranates were either marinating lamb or decorating their house for the holidays. Well, thanks to the folks at Pom Wonderful, pomegranate is more popular than a drug dealer in small town America. But things just got better with the introduction of new POM WONDERFUL toilet […]
Organic Farming Combats Global Warming? Rodale Institute Shows How
According to research by the Rodale Institute—leaders in research about organic farming—organic methods can provide a powerful tool to reduce global warming. The report Regenerative 21st Century Farming: A Solution to Global Warming, authored by Dr.Timothy LaSalle, Rodale Institute’s CEO, and Dr. Paul Pepperly, Research Director, According to the report “organic practices, sometimes referred to […]
